PHROOM // Kayin Luys

KAYIN LUYS

Don’t Trust Pretty Girls

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In Don’t Trust Pretty Girls, Kayin Luys explores his relationship with his family-in-law. He staged situations based on stories and memories the family confided in him. Using both existing and invented narratives, a play of possibilities opens a new space to the viewer. Tension between the real, fantasy and the unknown, leaves room to question what you see. Confronting his audience with a ‘family’, he hopes to let them wonder about what kind of roles we play and fulfil in our surroundings.

The title Don’t Trust Pretty Girls refers to the tattoo on the grandfather’s left arm. It starts a process of subjective interpretation. Luys is convinced that, even though the viewer looks at the photographs with their personal baggage, the perceptions of depicted narratives are heavily influenced by conventions of popular media and the structure of society. As there is no way to escape these conventions, he decided to actively use them by setting up a highly controlled, personal dramaturgy.

Kayin Luys (BE, 1999) lives and works in Brussels. As photographer he explores the tension between fiction and reality, guided by stories that have been told, personal memories and his interpretations of both. His work is a photographic play of possibilities that reflect and/or transcend reality.

He graduated in journalism from the Erasmushogeschool in Brussels (2021) followed by a bachelor’s and master’s degree in visual arts – photography at LUCA School of Arts (2023, 2025).

He got awarded as Student Photographer of the Year (2024) by the World Photography Awards for his series Don’t Trust Pretty Girls, where he explores his relationship with his in-laws.

Copyright © Kayin Luys, all rights reserved

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